Copywriter at Creative Factory
Creating creations that win awards, move people, and make brands unforgettable. 4x Cannes Lions and counting.
Worked for all kind of clients. From giants to local, covering a wide range of industries: e-commerce, telecom, tobacco, auto, banking, FMCG etc.
On the side I took on heart melting projects in collaboration with different NGOs.
ENOUGH CHIT-CHAT.
LET'S DIVE INTO MY WORK.
A Valentine's Day campaign that turned relationship status drama into viral marketing gold. Featured in Little Black Book's 'Behind the Work' series.
Raw, authentic pet adoption campaign that showed rescue animals as they really are. People joined in numbers, creating a movement for pet adoption.
Celebrating Romanian home cooks and their authentic recipes. Real people, real food, real stories from across the country.
An influencer-led social media campaign to combat homophobia and drive empathy among LGBTQ+ and straight audiences in Romania.
(But for advertising. And less dramatic.)
Plus numerous local and international awards that would make this page too long.
Whether you need award-winning copy or just want to chat about creativity, I'm always up for a good conversation.